DMG | Leasing

Top multifamily leasing in the Chicago area

DMG | Leasing was developed with clients’ expectations in mind. In the dynamic, data-driven world of multifamily leasing, DMG | Leasing provides dependability, flexibility, and stability. Whether your goal is to maintain occupancy or increase it on an existing property or a new development, DMG | Leasing offers a detail-oriented and service-minded approach you have come to expect.

Your property deserves only the best in design, branding, marketing, and strategy. From conceptualization through the completion of lease-up, we create a customized approach to set your asset apart from the rest.

Analytics

We provide benchmarking and performance trends that give clear visibility into the leasing team’s activity. We distill all data points to help gather quick insights, measure team performance, and budget with confidence.

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Advertising and Marketing

We have dedicated staff who manage advertising and marketing with a scope that can include the following: traditional internet listing service (ILS) advertising, such as Zumper, Domu, Apartments.com, Zillow, Trulia, and HotPads; social media marketing; search engine optimization; advertising on the MLS; social media posting (Instagram, Facebook, and LinkedIn); and public relations via journals, Bisnow, Curbed Chicago, Crain’s, etc.

Brand Identity

With guidance from our trusted vendors, we create a custom logo, website, and property signage for your asset, allowing it to distinguish itself from its competition.

Elevated Prospect Experience

The lease-up period is an opportune time to demonstrate our high level of customer service. We offer exclusive, sneak-peek tours, as well as open houses that go beyond the usual tour experience with gift bags of branded promo items, a mimosa bar, food spreads, raffles, and more.

Pre-Leasing

Pre-leasing begins as much as 120 days out with a waitlist to gather client data that will be used for retargeting campaigns and other re-engagement campaigns. In addition, pre-leasing announcements will help keep renters excited and engaged, and with adequate collateral, apartments can start being reserved even before they are constructed.

Rich Media Assets

We produce top-quality photography, captivating drone video, digital walk-throughs, and 3D floor plans. If the community is still under construction, we can create virtual digital walk-throughs based on your chosen floor plans and interior finishes.